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SSA OTC & Wellness Lead
Join a global consumer health leader. Lead local marketing execution, manage top brands, guide teams, and build your career in brand activation success.
The SSA OTC & Wellness Lead role offers an opportunity to grow with a rapidly expanding consumer health company at the forefront of trusted, everyday health brands. While the specific salary and employment conditions are not public, the position is full-time and clearly designed for marketing professionals with a focus on brand activation and execution at the local level.
In this role, you’ll manage brand performance, leading a team that adapts and deploys regional and global marketing strategies. Day-to-day, your main responsibilities include leading the brand activation specialists, ensuring excellent marketing execution, and driving results that impact both short-term and long-term brand objectives. You’ll coordinate with the central operating unit, provide market insights for ongoing strategy refinement, and maintain strict financial and commercial discipline regarding brand investment.
Day-to-Day Responsibilities
Your key tasks will involve executing brand activations, optimising advertising spend, and tracking vital performance metrics for each campaign.
Leading, mentoring, and developing a dynamic team will be central to your daily routine, with a focus on both market penetration and brand health.
You’ll be translating high-level strategies into tailored, impactful local initiatives that connect with consumers and shoppers directly.
Frequent collaboration with local teams in sales, media, and commerce ensures an integrated, seamless activation process across all channels.
Additionally, you’ll serve as the feedback link between the local market and regional/global teams to help guide brand innovation and growth.
Key Pros of the Position
One significant benefit is the chance to work with some of the world’s most recognised health brands, gaining invaluable experience in a supportive, purpose-driven culture.
Leadership and coaching opportunities abound, with clear recognition for those who drive performance and nurture team expertise. Your input will shape both market-level and regional strategies, offering career-defining impact.
Potential Cons to Consider
The role comes with high expectations for performance and accountability, which may feel demanding for those seeking a less fast-paced environment.
Because you must manage multiple stakeholders and departments, you’ll need advanced communication and organisational skills to succeed under pressure.
Our Final Verdict
For candidates eager to step into a senior marketing position with genuine leadership, the SSA OTC & Wellness Lead role is a strong career opportunity.
It is well-suited for those who embrace challenge, value teamwork, and thrive when given the chance to make a tangible business impact. Consider applying if you meet the requirements and are ready for the next step.